Marketing solutions to get you from Point A to B fast!

At Pakka, we assist small medium sized business owners and managers achieve their business goals through innovative marketing solutions that combine the latest technology and cutting-edge graphic design all under one roof.

We have worked with business entrepreneurs of various industries and of businesses large and small for over 16 years. The experience gained through working with hundreds of businesses has provided us the clear understanding of business challenges. We know small to medium sized business and are well equipped to match the right solution for your business goals.

Below is a series of marketing solutions specifically tailored to fit the needs of small to medium sized businesses to help you hit the ground running.

Rapid Track Analysis

“Find hidden profit opportunities in your business for FREE!

A 20 minute professional marketing consultation for your business.

No catches. No strings ... Absolutely Free.”

Our Rapid Track Analysis will give you a clear pathway to success.

In a 20 min consultation you will access Pakka’s professional marketers.

If it is an idea you have or a project you have been thinking about you can avoid costly mistakes and setbacks by discussing them with us first.

Find out more

The Rapid Deployment System

“Would you like to rapidly deploy a marketing department to your business and boost your marketing effectiveness?”

Are you a small to medium sized business keen to take a proactive approach to promote your business but lack the resouces to get the job done?

The Rapid Deployment System is a solution to the small-medium sized business dilemma of marketing resource management – too small to take on dedicated or additional marketing staff – too progressive to ignore the importance of keeping ahead of the competition.

Find out more

SEO or Search Engine Optimisation

Search Engine Optimisation is the process that boosts your website ranking in the main search engines such as Google, Yahoo and Bing. It is a long-term marketing strategy that has great potential return on investment.

The process of Search Engine Optimisation requires a well-formed strategy that includes the following:

Keyword Research

Thorough research and careful selection of appropriate keyword terms

Competitive Analysis

It is important to know what the environment is that you are competing in and what your competitors are doing.

Web Structure and Content Building

We ensure that the structure and content of your website is search engine friendly and in line with your strategy aims.

Link Building & Directory Submissions

A proactive process of creating inbound links and internal site linking as well as submissions to the vast number of online directories.

Article Generation & Submissions

Writing of articles and submissions to article directories build rich and relevant content for your users to find you.

Call 1300 799 858 to find out more about our Search Engine Optimisation.

Pay Per Click Advertising

By utilising Pay Per Click Advertising you can get immediate prominence on search engines such as Google, Yahoo and Bing. Within 24 hours your ads will appear in the “sponsored links” section of the Search Engines and will be driving traffic to your site. It is the fastest way to get yourself listed on the internet.

As the name indicates, this is a form of paid advertising, however the beauty is you only pay when someone clicks on your advert and comes to your site.

We will write a set of convincing advertisements for your product or service, and manage your advertising campaigns for you. You will have access to instant statistics that will help you calculate your return on investment.

Call 1300 799 858 to find out more about our Pay Per Click Advertising.

Google Analytics

A powerful tool that provides statistics about visitors to your website such as the number of new visitors vs number of return visitors, which pages are most popular, how long visitors have stayed on your site or individual page, where they have left your site.

Through Google Analytics you can identify where visitors came from based on country, city and referral source and much more! Any online activity can be tracked and reports generated. The return on investment for any online activity can be clearly assessed forming the basis of your future decisions.

If you have an existing website, Google Analytics can be seamlessly incorporated into your site and you can access all the data and reports through your personalized secure login.

Talk to us about how Google Analytics can be incorporated into your online strategy. Call 1300 799 858 or fill in the contact form.

Email Marketing

“Now your businesses can achieve regular contact with customers and prospects effortlessly through email marketing.”

Email marketing is one of the most cost-effective ways of marketing and it is available to you!

By simply keeping in regular communication, you can harness the potential revenue locked away in your customer and prospect base.

Pakka's email marketing is a complete service solution where your email campaign is designed and executed by our professional team. There is no software for you to master, we take care of the entire process. Your message is delivered with high impact visuals through a professionally designed email that your contacts see immediately in their inbox without the added ask of opening an attachment.

Find out more

Product Development

What is product development? It is the process of developing new product or service concepts or blending existing products and services to create new product offerings that create value for the customer and gives you a point of differentiation.

Innovation of your product or service helps you to stay ahead of the competition making you a market leader and keeps you relevant to your market.

With a unique product service offering, price becomes a secondary factor on which purchasing decisions are made.

We can aid your product development process in the following ways:

• Creating a clear and full understanding of the product / service

• Seizing opportunities in niche markets by tailoring products to meet their needs.

• Increasing up-selling and cross-selling possibilities

• Streamlining the selling process - the first step to greater sales effectiveness

• Creating profitable pricing strategies eg: price bundling, price deals

• Sales promotion activities - sampling, continuity programs, coupons, price pack deals and bonus packs

If you are interested in finding out how product development can help your business call 1300 799 858 or fill in the contact form.